Sam Phenix is a strategy consultant and advisor in the display technology and AV industries, with over 25 years of experience spanning engineering, business development, and corporate strategy. I’ve led innovation at the intersection of technology and market adoption, driving product vision and execution at globally recognized companies including Leyard, Planar, Intel, Dell, and Barco across professional display markets. Today I partner with clients and partners on product development, innovation roadmaps, strategic partnerships, and investment opportunities, bringing a collaborative, forward-thinking approach to solving technical challenges and unlocking new business value. I contribute actively to the AV and display communities through leadership roles: I serve on the board of frame:work and have served as Chair of the AVIXA Board of Directors and as a director at large for the AVIXA Foundation. Within the Society for Information Display, I currently serve on the Board of Directors as Chair of Community Engagement and hold several committee roles. I’m a frequent speaker on display technology, innovation strategy, and the evolving role of AI in AV. Recognitions such as NewBay Media’s Industry Innovator (2017) and AVIXA’s Women in AV Award (2018) reflect my commitment to shaping the future of professional AV and industry engagement.